Jam3

SONS OF GALLIPOLI, CHANGE GOUT and NUCLEAR DISSENT are among Jam3’s most awarded interactive documentaries – each with a page on this site discussing the roles I played in them. During my four years at the company I also worked as a creative and/or producer for clients Google, Microsoft, Mozilla, Success Academy, Disney, Snoop Dogg’s Merry Jane, the CBC, the NFB and Visa.  

I also wrote and directed the majority of Jam3’s case studies, making often implicit, iterative strategy explicit after the fact – in under two minutes – helping bring in lots of business, press and awards, telling the Jam3 story in the process. I used the same storytelling approach for Google ZOO, Disney, CBC and Jam3 prototype videos, most of which I wrote myself. To do so, I dialogued with in-house developers, visual and UX designers and creative technologists to map out clear and concise user journeys, always keeping the “why” and “for and by whom” of a project front and center.  

This is all part of the act of “co-creation” that brings digital experiences to life in the real world – something I now practice as a strategist and teach at Seneca’s documentary filmmaker-led DNM program, where we study Jam3 i-docs from BEAR 71 to NUCLEAR DISSENT, along with the R&D work at MIT’s Open Documentary Lab and Co-Creation Studio.  

Check out case studies I made for projects I co-led: https://vimeo.com/showcase/10624848  

Jam3 R&D and prototype and Google ZOO pitch videos that I wrote or co-wrote and directed: https://vimeo.com/showcase/10624842  

Case studies I made for other people’s projects, or projects I supported: https://vimeo.com/showcase/10624849  

A recommendation letter from Jam3 president and co-founder Mark McQuillan.